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'Jedi Mind Meld' : White House embraces nerdy meme for sequestration push

The President's reference to a 'Jedi mind-meld' had fans buzzing — since the two aren't meant to be paired together: Jedi are from "Star Wars" and mind melds are an occurrence on "Star Trek." NBC's Brian Williams reports.

Welp, you can’t say they don’t move fast.

Hours after President Barack Obama joked about a “Jedi mind meld” to prompt bipartisan compromise on the sequester -- prompting cries of “gaffe!” from sci-fi devotees --  the White House took to Twitter add fuel to the nerdy meme created by the commander in chief. 

“We must bring balance to the Force” the official White House Twitter account blasted to its nearly 3.7 million followers.

President Barack Obama discusses his Friday sequester meeting at the White House with Capitol Hill lawmakers, including House Speaker John Boehner.

The tweet included a photo of the president superimposed with the lines “These cuts aren’t the solutions Americans are looking for” and “To deny the facts would be illogical.”

The lines -- references to famous dialogue from Star Wars and Star Trek, respectively -- offered a tongue-in-cheek acknowledgement that the president’s joke muddled the two series, and it also serves as a publicity tool for the administration’s website promoting its “solutions” to the sequester.

The URL for that site?  Whitehouse.gov/JediMindMeld 


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